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Search Engine Optimization

Search Engine Optimization Analyst

 Positions: 2

         Location: Mysore | Experience: 2+ Years

          Job description

  • Be responsible for Strategy Planning & Execution for SEO campaigns, analytics, SEO rankings monitoring, keyword research, site auditing methods and link analysis
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
  • Regularly check for crawl errors, canonical issues, bad redirects, duplicate content to let the client know and minimize such technical errors on the client site
  • Understand client goals, create and execute strategies to exceed defined goals
  • Provide strategic insights on the landing page, ad creative etc for multiple clients
  • Own, manage and grow digital channel strategies for clients.
  • Be responsible for all regular (and adhoc) reporting and analysis of digital activity providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client
  • Build, watch and maintain the digital advertising budget and track success metrics.

To apply for this job, please send your updated resume to info@richesmediadigital.com

Search Engine Marketing Analyst

 Positions: 2

          Location: Mysore | Experience: 2 to 3 Years

          Job Description:

  • Perform daily account management on Google Ads or other search platforms for a variety of clients.
  • Understand client goals, create and execute strategies to exceed defined goals
  • Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid search in accordance with client goals for Google channels along with other search and app channels
  •  Be updated about latest feature and find ways to implement the same as experiments in the client account/s
  • Good understanding of web and app analytics
  • Manage a team of around 3-4 people with a client portfolio of 4-5 and define their growth path
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.
  • Work with leadership to explain and modify strategic plans
  • Understand and stay current on industry trends, competitive landscape, and internal product development efforts
  •  Spearhead Business Review meetings with multiple Internal and external Stakeholders and showcase business growth
  •  Suggest and develop new campaigns across multiple channels
  • Maintain partnerships with PPC ad platforms and vendors

To apply for this job, please send your updated resume to info@richesmediadigital.com

Search Engine Market Manager

 Positions: 1

          Location: Mysore | Experience: 6+ Years

          Job Description:

  • Perform daily account management on Google Ads or other search platforms for a variety of clients.
  • Understand client goals, create and execute strategies to exceed defined goals
  • Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, Betas and other facets of paid search in accordance with client goals for Google channels
  • Manage a team of around 5-7 people with a client portfolio of 8-10.
  • Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.
  • Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals.
  • Communication to team and management on project development, timelines, and results.
  • Work with leadership to explain and modify strategic plans
  • Understand and stay current on industry trends, competitive landscape, and internal product development efforts
  • Be accountable for the Quarterly Business Review meetings and showcase business growth.
  • Be responsible for Team Growth and planning personal development programs for subordinates

To apply for this job, please send your updated resume to info@richesmediadigital.com

Programmatic

Programmatic Analyst

 Positions: 2

          Location: Mysore | Experience: 2+ Years

          Job description

  • Suggest programmatic strategy and tactics that coordinate with and augment the overall media plan objectives for DB2B clients
  • Create and actively manage and optimize programmatic campaigns in DSPs
  • Be consistently curious and inquisitive – learn how platforms work, and more importantly, learn how to game them
  • Manage campaigns across programmatic mobile, display, video, OTT, CTV, and audio
  • Understand how data from various channels can help the overall customer journey for each client account
  • Identify, suggest, and setup private marketplace deals
  • Continually acquire knowledge by maintaining relationships with key programmatic vendors portfolio
  • Actively monitor campaign KPIs via reporting
  • Produce and present engaging campaign analysis to clients, demonstrating the effectiveness of planning, testing, and media optimization
  • Provide insight and guidance to members of the integrated media team
  • Maintain and stay current on industry news and research and management

To apply for this job, please send your updated resume to info@richesmediadigital.com

Programmatic Manager

Positions: 1

        Location: Mysore | Experience: 6+ Years

        Job Description:

  • Lead a team of Display and Programmatic specialists to deliver our core business performance objectives. Collaborate with the in-market sales teams to drive the growth plans of our largest Display and Programmatic customers/agencies.
  • Collaborate with Media Operations central operations and vendor management to ensure the right work is done by the right teams for the success of our customers.
  • Contribute to defining priorities for the EMEA, APAC, and Global Display and Programmatic team, and assist in execution of these priorities. Collaborate with the Media Operations Practice team to maximize product, tools, solutions, workflows, and processes to support your team and our customers.
  • Coach/develop the professional careers of your team. Define/deliver strategic initiatives
  • Navigate multiple stakeholders. Bridge organizational/structural gaps while focusing on customer results.
  • Experience using ad serving systems such as DV360 & DCM
  • Knowledge and experience working with 3rd party vendors such as Innovid, Pointroll, Sizmek, etc.
  • Basic understanding of pixel and pixel management.
  • Familiarity with ad servers, media agencies, web debugging tools (Charles Proxy, Firebug, Fiddler, etc.) a plus.
  • Excellent written and oral communication and presentation skills and the ability to express thoughts logically and succinctly, as well as good interpersonal skills are required
  • Experience in an analytical, results-oriented environment with external customer interaction and run the day-to-day operations for the team.

To apply for this job, please send your updated resume to info@richesmediadigital.com

Others

Domain Expert

Positions: 1

           Location: Mysore | Experience: 5+ Years

          Job Description:

  • An expert in Search Engine Marketing (SEM)/Paid Search (PPC) & Paid Social Strategy
  • Have hands on knowledge of Facebook Business Manager, Google Analytics, Google Adwords and experience in planning and managing the advertising spends with clients over the last 2 years.
  • Advanced excel and Microsoft office skills
  • Advanced certification for Adwords, DBM Fundamentals exam, Facebook Blueprint etc
  • Have excellent problem-solving and analytical skills and impeccable business judgment.

          Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.

To apply for this job, please send your updated resume to info@richesmediadigital.com

Ad Operations Associate

Positions: 2

          Location: Mysore | Experience: 1 to 3 Years

          Job Description:

  • 1-3 years of experience in handling Ad Operations for digital media campaigns and technical support especially in DCM
  • Complete understanding and working experience of Tag QA, Trafficking QA and Ad Ops Processes
  • Detailed understanding and working experience of using/creating trafficking sheets, handling huge trafficking requests.
  • In depth understanding and working experience on Google Marketing Stack like DCM360, DV360
  • Good Knowledge of Digital marketing life cycle, Client requirement analysis, Media planning
  • Familiarity with JavaScript, Iframe & HTML tags and troubleshooting the technical issues
  • Understanding of various third-party, and ad verification tags specifications, (Double click, AppNexus, DMPs and IAS etc.)
  • Strong written and verbal communication in English
  • Meticulous attention to details and Quality Assurance

To apply for this job, please send your updated resume to info@richesmediadigital.com

Digital Marketing Executive

Positions: 2

         Location: Mysore | Experience: 2 to 3 Years

         Job Description:

  • Be responsible for Strategy Planning & Execution for SEO campaigns, analytics, SE rankings monitoring, keyword research, site auditing methods and link analysis
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
  • Regularly check for crawl errors, canonical issues, bad redirects, duplicate content to let the client know and minimize such technical errors on the client site
  • Understand client goals, create and execute strategies to exceed defined goals
  • Provide strategic insights on the landing page, ad creative etc for multiple clients.
  • Own, manage and grow digital channel
  • Be responsible for all regular (and ad hoc) reporting and analysis of digital activity providing crucial insights into further sales and marketing opportunities, and effectively communicating this to the client.
  • Build, watch and maintain the digital advertising budget and track success metrics strategies for clients.

To apply for this job, please send your updated resume to info@richesmediadigital.com

Reporting Analyst

Positions: 2

          Location: Mysore | Experience: 2 to 3 Years

  • Implementing, visualizing, maintaining and analyzing marketing campaigns using Datorama as a Marketing Intelligence  tool
  • responsible for making sure that all the campaigns are reported  in the highest possible quality
  • Reporting for all media channels (Paid Search, Paid Social, Display campaigns also Programmatic, Web Analytics, etc.)  
  • 2-4 years experience in Datorama
  • Experience in using other Business Intelligence tools is a plus
  • Microsoft Office knowledge, especially Excel
  • Statistical understanding, experience in RStudio is a plus
  • Object Oriented Programming (Java, Javascript, C#, etc.)
  • HTML/CSS/XML understanding
  • Logical and analytical thinker
  • Good attention to detail but also the big picture
  • Media understanding and experience in Marketing
  • Statistical understanding, experience in RStudio is a plus

To apply for this job, please send your updated resume to info@richesmediadigital.com

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